High blood pressure – the ‘silent killer’
email@example.com | 6/24/2009, 7 p.m.
That is precisely what a survey commissioned by Daiichi Sankyo, Inc., in collaboration with the Association of Black Cardiologists (ABC), sought to learn.
Here’s what they found: 63 percent of African Americans with high blood pressure - also known as hypertension - say they worry more about their finances than their personal health. In addition, 48 percent are stressed about their work and careers.
High blood pressure affects about 73 million adults (age 20 and older) in the U.S. and is often called the “silent killer,” with African Americans being more likely to develop the condition than any other racial or ethnic group.
The continued high prevalence within the African-American community is of great concern to the medical community and in particular groups such as the ABC. That is why ABC teamed with Daiichi Sankyo, Inc., to launch the “My Pressure Points” consumer education campaign and are encouraging African Americans to manage their high blood pressure at the same time they try to control the stress in their lives.
“The survey findings reaffirm the critical need for African Americans to work with their doctors and focus attention on their heart health, making sure it remains a priority in their lives,” said ABC Board member Icilma Fergus, M.D., Chief of Cardiology at Harlem Hospital Center in Harlem. “That’s why we’re partnering with Daiichi Sankyo to launch this campaign and ignite the high blood pressure conversation within the African American community.”
As part of the “My Pressure Points” campaign, the Association of Black Cardiologists and Daiichi Sankyo, Inc. have launched www.mypressurepoints.com a Web site that has practical advice for controlling and delaying the onset of high blood pressure as well as culturally relevant tips for eating healthier and increasing physical activity.
“As a leader in global cardiovascular health, Daiichi Sankyo is committed to providing the most up-to-date, comprehensive educational resources for people who are at increased risk for high blood pressure and cardiovascular disease, such as African Americans,” said Jonathon Jaffe, M.D., FACC, Senior Medical Director, Hypertension - Therapeutic Area Head, Medical Research and Strategy at Daiichi Sankyo, Inc.
“Helping patients manage chronic diseases more effectively - whether that entails adopting a healthier lifestyle recommended via their physician and/or taking appropriate medication when prescribed - will benefit both patients and physicians. We’re pleased to be partnering with such a recognized leader in cardiovascular health, the Association of Black Cardiologists, on this important health awareness campaign.”
(Article courtesy of PRnewswire)