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Digital, social outlets attract advertisers

Digital, social outlets attract advertisers

There are multiple options when it comes to how consumers like to watch their favorite programs or other video content. In corner number one we have TV. Believe it or not, TV is still the reigning champ for advertisers who want to reach audiences, with the ability to attract viewers across multiple demographics. The average U.S. consumer watches more than 156 hours of TV a month. As African-Americans, we watch an average of more than 190 hours a month on TV, more than any other group.

In corner number two, we have social media, which continues to pick up steam, proving to be a powerful contender with multi-platform advertising, and I am specifically referencing Facebook. Did you know that Facebook has more than 1 billion members around the globe? That's almost one-seventh of the world's population. And, because we love our social media, African Americans are more likely to visit social networking sites such as Facebook than other demographic groups. Chances are, you're a member of the Facebook family. By the way, how many Facebook friends do you have?

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  • Written by Cheryl Pearson-McNeil/NNPA News Service

Where is the money?

Where is the money?

When moving forward in various businesses, often times there is a need for additional capital. Whether it is for the purpose of purchasing equipment, operating capital, or contract financing, most business can always use additional funding.

Unfortunately, many business owners wait until their backs are up against the wall in a desperate situation, which it is usually too late to ask for assistance. Most financing institutions want to know that you are stable and can repay the debt, not at the end of the road on the brink of bankruptcy unless you obtain more capital.

Where can you turn for assistance for loans?

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Strategic help on tap for small business owners

Strategic help on tap for small business owners

Sue Malone, the SBA's number one volume-based loan provider and founder of "Strategies for Small Businesses" in San Francisco, CA, will facilitate a Small Business Loan Workshop at the Renaissance Business Center located at 555 Beale Street on Sept. 9.

Malone will discuss funding availability for startup businesses or expansion options for current businesses.

"Sue really has a niche for doing small business loans, particularly those for $25,000 and under," said Rory Thomas, executive director of the Tennessee Small Business Development Center (TSBDC) at Southwest Tennessee Community College.

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15 year old’s IT company worth $3.5 million

15 year old’s IT company worth $3.5 million

How many people can say they earned their first million before being old enough to drive? Jaylen Bledsoe, 15, of Gazelwood, Mo., is among the lucky few.

The high school sophomore founded his own tech company, which specializes in web design and other IT services, Bledsoe Technologies, at the ripe age of 13 years old. In just over two years the tech titan managed to expand his small business – run by two people – into a global venture worth $3.5 million, employing 150 contracted workers.

Bledsoe credits a web design class, offered as apart of his school's gifted education program, as the foundation for his business idea. When he's not busy running a global technology company, you can find Bledsoe partaking in more typical high school roles such as being president of the Student Council and the Parent Teacher Student Association.

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PomWave gets a ‘MeMpHiTz’ face

PomWave gets a ‘MeMpHiTz’ face

(PRNewswire) – Ampro Industries, Inc. – manufacturer of Ampro Pro Styl®, the No. 1 Gel in the U.S. – is making Mickey 'MeMpHiTz' Wright Jr. the face of PomWave, the newest addition to the Shine 'n Jam® product line.

Ampro Industries, Inc. is a Memphis-based manufacturer of multi-cultural hair care and beauty products. PomWave is a styling pomade for men that Ampro pitches as uniquely "free of wax, petroleum, grease and silicones ... alcohol, parabens, sulfates and dyes...."

"To say I'm elated at the opportunity to team up with Ampro once again would be an understatement. This new, greaseless wave pomade is an amazing product that I am using daily now to maintain and optimize the appearance of my natural wave pattern," said MeMpHiTz.

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A true story about true value

A true story about true value

Let me tell you a true story about one of my friends.

His city was going to allow one permit to build a medical waste facility (an environmental friendly incinerator to destroy the wastes). He recogni

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  • Written by Harry C, Alford

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