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Independent Style Market opens in the Broad Ave. Arts District

ISM-600"A Creative Entrepreneurial Community Center". . . that's how Tonya Tate, Director of Indie Style Market styles the new venture designed to promote the economic opportunities of creative entrepreneurism and promote the indie product design community of the Mid-South.

Consumer product design is a broad field that covers everything from apparel and accessories to home goods and furniture. The mid-south is known for our food, music, and art but we also have a lot to offer in terms of unique products that you use every day and Indie Style Market (ISM) exists to tell the story of these products and their makers to the world.

In addition to retail storefront from which to sell their products, ISM offers indie designers workshops to help them with various aspects of running a creative product business such as taking Quality Product Photos, Launching an Etsy shop, and Marketing your brand using Social Media.

ISM also offers the community the opportunity to learn a variety of making skills that they can use to make their own unique creations. There are classes on designing objects with Precious Metal Clay and Reproducing a Favorite Garment. Of particular interest to fledgling fashion designers, Project Wardrobe, a six week workshop where designs participate in design challenges each week. At the end of the workshop, each user takes away a custom wardrobe of 6 new outfits!

Indie Style Market is the latest venture from the Memphis Mélange Etsy Team who brought you MemShop at Overton Square. MEMShop creates partnerships that activate vacant storefronts, incubate new retail opportunities and showcase the unique personality of individual neighborhoods. Indie Style Market is located at 2487 Broad Ave and they are open from 11 a.m. to 7 p.m. Wednesdays and Thursdays, and 11am to 8pm Fridays and Saturdays. In addition to ISM, three additional MEMShop businesses launched this past June: Five In One Social Club, 2535 Broad Ave., a creative teaching facility with a studio practice and "Made in Memphis" retail store; NJ Woods Gallery & Design, 2563 Broad Ave., an art gallery with works by flagship artist NJ Woods, also offering graphic design services; and My Heavenly Creations , 2593 Broad Ave., offering handcrafted soaps, candles and body products..

There are a few spaces left for additional indie designers to sell their work in the shop, apply at www.indiestylemarket.net.

"Memphis is quickly becoming a hotbed for entrepreneurship and Indie Style Market will add another slice to the entrepreneurship pie by combining the tech aspect of running an online retail business with the creative aspect of designing unique products that will be in demand worldwide." said Tonya Tate, ISM Director.

The mission of ISM is to be a catalyst in building a thriving indie product design community in the Mid- South by providing information, education, and opportunity.

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